A seemingly innocuous post by X owner Elon Musk helped propel the price of the non-playable coin (NPC) by more than 32%. In a July 20 post, Musk shared a video by reporter Mario Nawfal discussing NPC’s unique features.
Musk’s post had a massive impact, causing NPC’s price to spike 32.1%. The token’s market cap soared to an impressive $195 million within hours.
The price surge also marked improvements over various timeframes. NPC recorded a 67% increase in seven days and a 21% rise over two weeks. However, it remains 20% below its all-time high of $0.03003, set on June 23.
Today’s performance indicates that NPC is outperforming the global cryptocurrency market, which saw an 11% increase, according to CoinGecko.
Furthermore, NPC is doing better than similar cryptocurrencies on the Ethereum network, which have seen about a 12% improvement.
The NPC token is a hybrid inspired by the non-playable character meme, tradable as either a non-fungible token or a meme coin. Each token is backed by an NFT of the meme.
It is available on Ethereum via Uniswap and on Coinbase’s layer-2 network, Base. The total supply is 8,050,126,520 NPC tokens, all circulating at launch.
The price surge was accompanied by a 55% increase in 24-hour trading volume, reaching $7,464,829.
